Google AdWords Seminars for Success - Sydney

Google AdWords Seminars for Success - Sydney

Thursday, April 29, 2010 at 9:30 AM - Friday, April 30, 2010 at 5:00 PM (GMT+1000)

Sydney, New South Wales


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Ticket Information

Ticket Type Sales End Price Fee Quantity
Day 1 & 2 - Save $100   more info Ended A$898.00 AU$0.00
Day 1: Google AdWords Ended A$499.00 AU$0.00
Day 2: Google AdWords Advanced Ended A$499.00 AU$0.00

Event Details

Google Seminars for Success:
Google AdWords

Google Seminars for Success with Benjamin MangoldLearn how to run a successful Google AdWords campaign and get the greatest return from your AdWords budget.

Google Seminars for Success are officially sponsored by Google™ ensuring you get the best, most accurate and up-to-date training available.

Join us for the most comprehensive Google AdWords training available, from the basics right through to advanced setup and account optimization.

Need advice on which days to attend? Email info@mangoldsengers.com or call (02) 9960 6577.

UPDATED! Using the new Google AdWords interface.

Day 1: Google AdWords, Thursday 29 April 2010

Learn the best ways to setup and structure your AdWords account.

9:30am - 10:00am

Registration

10:00am - 12:30pm

Morning

  • Introduction to Online Advertising
  • About Google AdWords
  • Google AdWords Features
  • Setting Up Your Account
  • Creating Your Campaigns
  • Understanding Your Statistics

12:30pm - 1:30pm

Break

1:30pm - 5:00pm

Afternoon

  • Developing Keyword Lists
  • Measuring Ad Performance
  • Optimizing Your Campaigns
  • Using the Google Network
  • Billing and Reports
  • Questions and Answers

Day 2: Google AdWords Advanced, Friday 30 April 2010

Optimize your account and drive a higher return from your budget.

9:30am - 10:00am

Registration

10:00am - 12:30pm

Morning

  • Google AdWords Terminology
  • Intermediate Optimization Techniques
  • Keyword List Optimization
  • Best Practices for Success
  • How to Self-Diagnose Common Issues
  • Evaluating Ad Formats

12:30pm - 1:30pm

Break

1:30pm - 5:00pm

Afternoon

  • Using the Google AdWords Editor
  • Understanding ROI
  • Additional Bidding Options
  • Managing Accounts
  • Landing Page Optimization
  • Questions and Answers

 

Looking for Google Analytics or Google Website Optimizer training? View our schedule

 

Who Should Attend?

Non-technical and technical people in marketing, sales and web development with responsibility for managing AdWords and improving AdWords results. Past attendees include corporations, SMEs, government and non-profits.

What Are The Benefits?

Improve your AdWords campaigns, including your Return On Investment (ROI). Increase conversions for leads and e-commerce goals. Lower your average Cost-Per-Click and improve your overall results.

Key Seminar Outcomes:

  • Drive a Higher Return On Investment (ROI) for your AdWords Budget
  • Effectively Target your Ads to the Best Visitors and Potential Customers
  • Create Compelling Ads Specifically for your Target Markets
  • Apply Best Practices for Account Setup and Optimization

What is Included?

  • $50 Google AdWords Credit*
  • USB Thumb Drive with Seminar Slides
  • Seminar Handbook
  • Google Swag
  • Light Lunch
  • Wi-Fi Internet


Attendee Feedback:

StarStarStarStarStar

"I've left the course hugely inspired, with a range of ideas which I'm keen to implement ASAP."
Sumi Triggs Olsen, CPA Australia

StarStarStarStarStar

"Well worth going. I will be looking for more courses offered by Mangold Sengers."
Mark Azzopardi, MAA Consulting

StarStarStarStarStar

"Ben's professional handling of the presentation allowed for important exchanges of ideas, yet kept the course on track."
Geoff Tripp, Basketball Australia

StarStarStarStarStar

"Getting the ability to question an accredited Google consultant whilst still getting an objective view was invaluable."
Stephen Scott, RMIT University

StarStarStarStarStar

"Ben, our trainer was very thorough and had excellent communication skills. I thought that I would get lost in the technical "stuff" but I felt confident both days and know that I can now apply the skills that he taught us."
Cheryl Cattarin, Bronx International

 

Benjamin Mangold Google Analytics Seminar LeaderSeminar Leader: Benjamin Mangold

Benjamin Mangold, is the first Seminar Leader certified by Google outside the USA to present Google Seminars for Success. His training and consulting services are in demand by corporations, government, non-profits and SMEs. His reputation is built on his ability to improve online marketing results with Google enterprise products. He is a Google certified expert for Google Analytics, Google AdWords, Google Website Optimizer and Google Urchin Software.

 

Need advice on which days to attend? Email info@mangoldsengers.com or call (02) 9960 6577.

When

Thursday, April 29, 2010 at 9:30 AM
- to -
Friday, April 30, 2010 at 5:00 PM (GMT+1000)

Add to my calendar Add to my calendar

Where

UNSW CBD Campus
Level 6, 1 OConnell Street
Sydney, New South Wales 2000
Australia




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Hosted By

Loves Data

Loves Data are Google certified experts providing enterprise level training, consulting and optimization solutions for corporations, government, non-profits and SMEs.

Loves Data Google Certified Experts

Google

Fees

All seminar(s) fees must be paid in full at least 7 days before the seminar(s) unless other arrangements are made and confirmed in writing by Loves Data.

Cancellations

Seminar registration fees are non-refundable unless the seminar(s) is/are cancelled in which case a full refund of seminar fees paid or transfer to a future seminar of the same type and price will be offered. A registration can be transferred to another person within the terms and conditions of the seminar(s) at any time so long as; the name and contact details of the person being substituted, and written authorisation by the person or organisation responsible for the original registration and payment, are provided.

Transfers

Registrations transferred to a future seminar(s) up to 21 days before the seminar(s) will incur an administrative charge of 20% of the seminar(s) fee. Registrations transferred to a future seminar(s) up to 7 days before the seminar(s) will incur an administrative charge of 50% of the seminar(s) fee. Seminar(s) fees are otherwise non-refundable unless the seminar(s) are cancelled. Transfers to future seminars can only be made once, fees are otherwise non-refundable.

Terms and Conditions

View terms and conditions relating to course content and terms of payment.

Seminars for Success are designed for organizations and individuals managing their own accounts. Agencies, SEOs, SEMs, and resellers are not eligible for these events.

Trademarks

Google, Google Analytics, Google Website Optimizer and Google AdWords are registered trademarks of Google Inc.

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